‘Portland Rising,’ February 2022

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Jim Henry of Sweet Dirt

This month’s edition of “Portland Rising,” the news, arts, and interview show from the Portland Phoenix, features Jim Henry, chief executive officer of Sweet Dirt, a cannabis dispensary with adult-use stores in Portland and Waterville. Henry discusses how he got into the business, the synergy between retail and medicinal operations, the impact of tourism on sales last summer, the tax and employment benefits to the state, and the challenges still faced by the nascent industry.